Nine month assignment to reactivate Kewill Logistics European marketing activities.
Devised and implemented marketing plans and controlled the budget for all marketing activities including:-
- Creating a new advertising campaign
- Initiating PR campaign
- Produced website in conjunction with Razorfish and the other operating divisions of Kewill.
- Built a new database in Goldmine and organised training for sales staff.
- Devised national mail campaign
- Developed joint marketing plans with Oracle and key value added resellers
A leading innovator of technology and supplier of supply chain management and logistical software.