Kewill

The Brief

Nine month assignment to reactivate Kewill Logistics European marketing activities.

Achievement

Devised and implemented marketing plans and controlled the budget for all marketing activities including:-

• Creating a new advertising campaign

• Initiating PR campaign

• Produced website in conjunction with Razorfish and the other operating divisions of Kewill.

• Built a new database in Goldmine and organised training for sales staff.

• Devised national mail campaign

• Developed joint marketing plans with Oracle and key value added resellers